Making medicine emotional
Middle-schoolers will fork over $50 for a t-shirt if it has a Hollister logo. A tech nerd's Prius wouldn ... The Don Draper days of ideating around the next brilliant tagline are over. We're not just marketers, we're marketers in a digital world.
Roadshow: Keep a notebook in car to share insurance information after a crash
Jim Wissick A These plates went into production last spring, and the tag line -- which is the DMV website -- is on ... Q The intersection of San Felipe Road and Fallon Road near the Hollister Airport has a four-way light that seems to be set on a timed ...
Hollister Co. clothing brand, biker rally boss feud over trademarks
beachside version of Hollister in California – with the tagline “So Cal inspired clothing for Dudes and Bettys.” Abercrombie, which stirred up local residents and business interests in 2007 when it threatened a local clothing shop using the Hollister ...
Eight Steps to Developing a Company Brand Your Customers Will Love
McDonalds’ key value is ‘to be our customers' favourite place and way to eat’ and they do this through putting the customer experience first, the company’s tagline ‘I’m ... As an example, the company Hollister Co. have a very hip brand which ...
Woodstock postscript: What it meant
One couldn't imagine seeing a Hollister shirt at Woodstock ... Of course, it's the same way young people today have transformed the word "change" into a tagline for the first black president of the United States. But no matter how calculated or how ...