Open thread: what does 'sustainable' mean to you?
The different consumer and industry definitions raise the question: Who's right? Given that definitions are derived from words' use, what does it mean that the general public relegates sustainability to the environmental realm while professionals ...
Have Brazilians Lost Their Love of Soccer?
The word “motel,” Wesley tells me ... The formula is not as simple as Nike had hoped. A Brazilian cup does not mean the automatic embrace of the Brazilian team and consequently an affection for Nike and its Brazilian jerseys. In any case, those ...
What Does Obamacare Mean For The Future?
Described in his own words, it’s “consumer empowerment through portable ... sleep and calorie expenditure with wearable devices like Fitbit, Up by Jawbone and Nike FuelBand. RELATED: Health Apps: Are They Really Good for You? There are also companies ...
Can’t Kick the Swoosh: A One-on-One With Nike CEO Mark Parker
Noah Johnson “Innovation” is a word that gets thrown around a lot when you talk to people at Nike. From a design perspective, what does the word mean to you? Well, it is a word that I think, just in the general vernacular, gets thrown around too much ...
Demystifying mantras: a look behind the words, meaning and purpose
What does it mean? And why do some yoga classes chant it? And why do others pride themselves on being a “No OM Zone?” Quite honestly, it can feel a little weird to chant words that you have no attachment to, nor have a clue as to their real meaning.