Formally known as Pennsylvania Fashions Inc., rue21 Inc., headquartered in Warrendale, Pennsylvania, is a specialty discount retailer of young men and women's casual apparel and accessories. They have no relation to Forever 21.
Wet Seal is a young women's clothing retailer headquartered in Foothill Ranch, California. It carries low, budget or economy priced brand name and company-designed apparel and accessories. The company was founded in Newport Beach, California by Lorne Huycke in 1962 as "Lorne's." The "Wet Seal" name comes from a comment Lorne Huycke made during a fashion show commenting that a model wearing a bathing suit looked like a "wet seal." The company was incorporated as Wet Seal in 1990.
In 1995, Wet Seal acquired 237 Contempo Casuals stores from the Neiman Marcus Group. Contempo Casuals would continue to use its own name until 2001, when the remaining stores were converted into Wet Seal stores. The company then launched the Arden B. brand in November 1998 and changed most of the remaining Contempo Casual names to Arden B. In June 2010 the Blink by Wet Seal concept was announced. As of November 22, 2006, Wet Seal has 428 locations in 48 states and Puerto Rico. The company reported to expand 50 new stores in 2011.
The Wet Seal, Inc. and its subsidiaries operate as a specialty retailer of apparel and accessory items for women in the United States. It operates three mall-based chains of retail stores under the Wet Seal, Arden B, and Blink by Wet Seal brands. The company's Wet Seal stores offer apparel and accessories for teenage girls. Arden B stores provide feminine, contemporary collections of fashion separates and accessories. Blink stores focus on denim products for the same teenage girl market as Wet Seal, but with store sizes of 1,600 square feet (150 m2) versus the 4,000 square feet (370 m2) of Wet Seal. It also operates Web-based stores, which include www.wetseal.com that offers Wet Seal merchandise; and www.ardenb.com, which offers Arden B apparel and accessories. As of January 30, 2010, the company operated 504 retail stores in 47 states, including 424 Wet Seal stores and 80 Arden B stores. The Wet Seal, Inc. was founded in 1962 and is based in Foothill Ranch, California.
The chain made a failed attempt to purchase County Seat in 1996.
Wet Seal typically serves the same audience and competes with Deb Shops, Forever 21, and Charlotte Russe.
In 2013, Wet Seal laid off 35 employees, mostly at the headquarters due to competition from Forever 21 in order to save $3.8 million a year.
In 2013, Wet Seal reached a $7.5 Million settlement with minority plantiffs who charged that the company directed managers to fire African American employees who they thought did not fit the company's brand image which is the "Armani look, white, blond hair And blue eyes.
Bob Fisch; CEO
Kim A. Reynolds; SVP-Merchandising
Perry Bugnar; SVP-Store Ops
rue21 Inc., formerly known as Pennsylvania Fashions Inc. ($9.99 Stockroom, rue21) , is headquartered in the Pittsburgh suburb of Warrendale, Pennsylvania and is a specialty discount retailer of young men and women’s casual apparel and accessories. On November 13, 2009, rue21 announced its initial public offering. The company trades on the NASDAQ under the symbol "rue". The company is led by president and CEO Robert Fisch with Saunders Karp & Megrue (SKM) as its majority stakeholder.
In February 2002 Pennsylvania Fashions Inc., filed for Chapter 11 bankruptcy protection. It was then that SKM emerged as the majority stakeholder three years after Cary Klein sold a 50% stake to the Stamford, Connecticut-based investment firm. At the time sales among the nearly 250 stores were thought to be between $180 and $200 million annually with approximately 1,800 employees.
The company exited Chapter 11 as rue21 Inc. in May 2003 after undergoing voluntary reorganization. It set out an ambitious plan to expand its 170 stores over the next five years.
Rue21 opened its 400th store in Zachary, Louisiana, in August 2008 stating it planned to open 100 stores that year.
On July 23, 2009, they opened their 500th store in Harlingen, TX.
On August 12, 2010, they opened their 600th store located in North Attleboro, MA.
On June 30, 2011, they opened their 700th store in New Braunfels, TX.
On May 10, 2012, they opened their 800th store in Layton, UT.
On March 21, 2013, they opened their 900th store in West Plains, MO.
rue21 continued its growth and expansion on March 17, 2011 by announcing that it would be doubling the size of its 189,000-square-foot (17,600 m2) Distribution Center located in Weirton, West Virginia. This expansion occurred 12 months after a Distribution Center upgrade that included a new pack-to-light system as well as upgrades to the warehouse management system. CFO Keith McDonough stated, "The recently completed Distribution Center upgrades, including additional packing capacity, new systems and performance metrics, coupled with this planned expansion, gives us the ability to support our current stores and gives us the flexibility for our planned future growth." This upgrade was completed in June 2012.
rue21 has a website that displays their inventory of clothing, shoes, and accessories; but the site currently does not offer customers the option to shop online. rue21 plans to have their e-commerce business up and running by November 2013.
A fashion accessory is an item which is used to contribute, in a secondary manner, to the wearer's outfit. The term came into use in the 19th century. Accessories are often used to complete an outfit and are chosen to specifically complement the wearer's look.
One of the most favored forms of semiotic distinction is fashion, because fashionable clothes, accessories, and body adornment are easy for others to observe at glance. Incidental items, particularly branded specific handbags, footwear, jewelry, accessories, and new hairstyles act also as important status symbols. Certain items of clothing, such as hats, were particularly important, sending instant signals of ascribed or aspired social status. As communications improved, styles also spread to members of the elite classes in other parts of the world.
Fashion accessories can be loosely categorized into two general areas: those that are carried and those that are worn. Traditional carried accessories include purses and handbags, hand fans, parasols and umbrellas, canes, and ceremonial swords. Accessories that are worn may include jackets, boots and shoes, cravats, ties, hats, bonnets, belts and suspenders, gloves, muffs, jewelry, watches, sashes, shawls, scarves, socks, and stockings.
Sunglasses, colored or shaped contact lenses, and other eyewear are commonly used as fashion accessories, regardless of necessity for visual correction.
Headgear and hair ornaments include hairpins (or the more commonly known bobby pins), hair sticks, barrettes, headbands, and flowers inserted into hairdos. Wigs, toupees, and hair extensions supplement natural manes or even completely replace hair that is close-cropped or completely shaven off in some subcultures, such as certain Hasidic religious sects.
Jewelry is a major subcategory, including rings, cufflinks, tie tacks, necklaces, bracelets, aigrettes, lapel pins, and other wearable adornments. Semi-permanent jewelry includes some earrings and nose rings, as well as lip plugs, earlobe plugs which can also be referred to as ear gauges, and other items used with more exotic body modifications.
Handbags, "man bags", fanny packs, shopping bags, briefcases, courier bags, daypacks, camera bags, and even large backpacks have fashion implications beyond their use for carrying small items.
Smartphones, miniaturized portable music players, earphones and earplugs, and wearable computing devices may also be regarded as fashion accessories.
Some professions have developed special clothing features or accessories whose distinctive look has later been adopted by others as fashion statements, as well as for utilitarian reasons. Examples include "ten-gallon hats" (cowboys), aviator sunglasses (aircraft pilots), sailor caps (mariners), cargo pants (military and outdoorsmen), fishing vests (fly fishermen), hardhats (construction workers), and a variety of athletic shoes from different sports.
In Victorian fashion accessories such as fans, parasols and gloves held significance for how women experienced gender, race and class. In this era, there was a trend for women to adopt, or aspire to, a more leisurely lifestyle. Consequently gloves were often used by women to cover their hands and mask any signs of labor.
Also, in the early 16th century in Italy hat badges were worn by civilian men of a higher social status as decorative item, in imitation of the cap badges worn by the invading military. Hat badges were often worn in conjunction with a decorative sword and hilt. Hat badges were fashioned after plaquettes and often depicted a scene with personal relevance to the wearer.
The Scottish sporran and Japanese netsuke are examples of fashion accessories that have become identified with particular nationalities and subcultures. Military subcultures, such as samurai, ninja, and special ops soldiers each have their own specialized equipment, some of which are recognized by the general public as signifiers of special knowledge, skills, and status. Physicians and nurses can be seen wearing stethoscopes and surgical scrub outfits on the street, marking them as members of the medical professions. Other groups, such as alumni of particular colleges or sports fans of particular teams, use fashion accessories such as class rings, patterned neckties and scarves, or baseball caps to recognize each other.
Hardware hackers may carry miniature flashlights and small handtools (such as the widely-recognized Swiss Army Knife), both for functional use and for in-group recognition. In the 20th century, slide rules and then pocket calculators and calculator watches became authentic "nerd fashion" accessories before smartphones rendered them obsolete, whereupon they were taken up as retro style. Pocket protectors are now available with special logos and in luxury materials such as leather or finely woven metals, taking their place beside money clips, wallets, passport carriers, and trucker's wallets.
Writers, poets, and artists use tools such as fountain pens, diaries, sketchbooks, and colored pencils for their work, and such tools of the trade have been taken up by would-be imitators, fans and admirers. Headwear, such as berets, has been adopted by people socially identified as "hipsters" to symbolize an artistic or creative orientation. Gay and LGBTQ subcultures have defiantly worn pink triangles, as well as rainbow flags and other insignia to mark their membership in sexual minorities.
Drug user subcultures have their own specialized portable paraphernalia, some of which were adopted by wider subcultures as fashion accessories. Alcoholic beverages became associated with hip flasks and other surreptitious containers, especially during the American Prohibition years. Tobacco use in various forms inspired decorated match boxes, cigarette lighters, cigarette holders, smoking pipes, snuff bottles and snuff boxes, portable water pipes (hookahs or bongs), and "electronic cigarettes". Coke spoons, roach clips, and various pill holders, as well as repurposed tobacco paraphernalia, have emerged as fashion items in some groups.
Flowers, in the form of nosegays, boutonnières, corsages, wreaths, bouquets and other forms, have long been used as living fashion accessories. In addition, small pets, including toy dogs, birds, lizards, snakes, and chirping crickets have been worn or carried as fashion accessories. Talking parrots are widely recognized as part of a stereotypical pirate outfit. For a time, the eccentric surrealist artist Salvador Dalí would carry a pet ocelot during his public appearances. In addition, beautiful women companions of rich and powerful men have often been characterized as "arm charms" or "arm candy", and small children have been called the ultimate luxury fashion accessory.
American Eagle Outfitters is an American clothing and accessories retailer, headquartered in Pittsburgh, Pennsylvania. It was founded in 1977 by brothers Jerry and Mark Silverman as a subsidiary of Retail Ventures, Inc., a company which also owned and operated Silverman's Menswear. The Silvermans sold their ownership interests in 1991 to Jacob Price of Knoxville, Tennessee. American eagle is the parent company of Aerie and formerly of 77 kids.
The brand targets 15- to 25-year-old males and females, with 911 American Eagle Outfitters stores and 158 aerie stand-alone stores. In 1977, the first American Eagle store opens in Twelve Oaks Mall in Novi, MI as the destination for the great outdoors.
Some of the brand's more popular products are low-rise jeans, polo shirts, graphic T-shirts, henley shirts, boxers and briefs, outerwear, and swimwear.
American Eagle's beginning began with the Silverman family, which owned and operated Silvermans Menswear. By the mid-1970s two of the Silverman brothers--from the third generation of Silvermans in the family business--were running the family business. Jerry Silverman, was the president and CEO, while his brother Mark Silverman, served as executive vice-president and COO. The Silverman brothers were convinced they needed to diversify their product offerings in order to continue growing their company. They also recognized that the addition of new family owned chains would then enable them to operate more than one store in the same mall. Their first attempt was to open American Eagle Outfitters in 1977, positioning it as a proprietor of brand-name leisure apparel, footwear, as well as accessories for men and women, emphasizing merchandise suited for outdoor sports, such as hiking, mountain climbing, and camping. Stores were set up in shopping malls and a catalog was established. The chain grew for much of the 1980s. In 1989, the owners decided to refocus their business on American Eagle Outfitters, selling their other retail chains. At that time, there were 137 American Eagle Outfitters stores including 37 in the United States.
Despite the plans for quick growth after the reorganization, American Eagle Outfitters opened only 16 new stores by 1991 and the company was losing money. At this point, the Schottensteins, who had been 50% owners of the chain since 1980, bought out the founding Silverman family's interest. This change in leadership resulted in American Eagle finding its present niche: casual clothing for men and women selling private label clothes. AE opened the first Canadian store in 2001.][
When the company began trading on the NASDAQ stock exchange in the second quarter of 1994, it had 167 stores and a healthy cash flow. With the cash infusion from the IPO, the company opened more than 90 new stores within the next year. Several new executives joined the company in 1995 and '96, leading to another change in the target demographic. The company now wanted to reach more women and focus on people between the ages of 18 and 32.][ The strategy worked][, and over the next five years, revenues quintupled to $1 billion by 2000. As of January 28, 2012, American Eagle operated 911 American Eagle Outfitters stores, 158 aerie stand-alone stores and 21 77kids stores. The company also had 21 franchised stores operated by franchise partners in 10 countries.
In mid-2007, American Eagle Outfitters moved its headquarters from Warrendale, Pennsylvania to a more urban location at the SouthSide Works complex in Pittsburgh. The cost of the buildings and adjacent property was approximately $21 million (excluding interior finishing and additional construction costs). The addresses of the buildings are "19 Hot Metal Street" and "77 Hot Metal Street", with the numbers symbolizing the first store opening in 1977. The facilities of the Southside Works Campus include a Private Garage, a Lab Store for each brand, Photo Studio and in-house Cafeteria. Other offices are located in NYC (Design and Production).
In June 2008, the company signed an exclusive staffing agreement with JBCStyle, a leading fashion & retail recruiting agency with offices in New York City, Los Angeles & San Francisco. This agreement encompassed all of American Eagle Outfitters' freelance staffing needs in New York City as well as any outsourced permanent search. The company has continued to grow this partnership and has opted to engage JBCStyle's sister Company Jonathan Beth Consultants to manage payroll for all corporate hourly employees. American Eagle Outfitters has renewed its agreement with JBCStyle for two subsequent years.
In June 2009, the company signed the franchisee agreement with M. H. Alshaya, one of the leading retailers of the Middle East. The agreement will see the introduction of the first stores outside the North American market, with the first two opening in Dubai and Kuwait on March 16 and March 25, 2010, respectively and a store which opened on October 15, 2011 in Kaslik near Beirut, Lebanon, another store opening followed in June 2012 in Hamra Street, Beirut; one more store is scheduled to open in summer 2013, in Hazmieh.
Items are placed on white wooden shelving, tables, or clothes racks. The clothes in high-volume stores are hung on wooden hangers, and lower-volume stores have basic black hangers. There are also usually sofas/chairs in the back of the store, usually along with a flat screen television. The floors are typically wood or concrete. The theme and displays change based on seasonal lines and promotions. Music is played at a quiet volume to cater to older people.
In addition to its namesake brand, the company has developed and announced plans for several new brand and concept initiatives poised to drive new growth as the brand nears saturation in current markets.][
In February 2006, American Eagle launched the aerie lingerie sub-brand, targeting the American 15- to 21-year-old female demographic segment. In addition to lingerie such as a wide variety of bras and other undergarments, the aerie line also sells dormwear, active apparel, loungewear, accessories and sleepwear. What started as a sub-brand quickly became a standalone concept in its own right, featuring a complete fitness line, called aerie f.i.t. The aerie brand is sold in American Eagle Outfitters stores, on-line through the American Eagle Web site, and in stand-alone aerie retail stores. The first stand-alone aerie store opened in August 2006 in Greenville, S.C. and was followed by two more test stores later that year. As of December 2010, there are currently 147 stand-alone aerie stores in the United States and in Canada.
The company's second stand-alone lifestyle concept, launched in the fall of 2006 and targeted men and women from 28 to 40 years of age. It featured cashmere sweaters and casual clothing for an older target audience. They also sold products by Fred Perry, Ray-Ban, Adidas, Onitsuka Tiger, and HOBO International. In March 2010, management announced that all 28 Martin + Osa stores be closed, after a failed attempt at success in retail markets, causing AEO, Inc. to lose up to $44 million.
In October 2008, American Eagle released and launched 77kids, a line of clothing aimed at children from two to ten years of age. Initially, an on-line concept only, AEO opened its first 77kids store on July 15, 2010, in the The Mall at Robinson in Pittsburgh, PA, and eight others followed that year. Expansion continued in Fiscal Year 2011.
American Eagle Outfitters announced in May 15, 2012 that they would sell or will close all 22 of the 77kids stores by the end of their second quarter (July 2012). Robert Hanson, who became the new CEO in January 2012, said 77kids had a loss after taxes of roughly $24 million on sales of $40 million in the 2011 fiscal year, which ended Jan. 28 2012. On August 3, 2012, American Eagle Outfitters completed the sale of its 77kids to Ezrani 2 Corp, a company formed by Ezra Dabah, the former Chairman and Chief Executive Officer of The Children's Place. Ezrani 2 renamed the stores to "Ruum" in 2013.][
American Eagle was first a Canadian store in 2007 then traveled outside North America Store in San Juan, Puerto Rico. In 2010, AEO crossed the Atlantic Ocean to open stores in Kuwait, Riyadh, and Dubai. A store in Kaslik near Beirut, Lebanon, was opened on October 15, 2011. A store in Cairo, Egypt, opened in late 2011. In September 2011, there was the openings of two stores in Moscow, Russia. Its first store in Jordan opened in November 2011 in the brand-new Taj Mall. Its first store in Tokyo, Japan, opened in April 18, 2012. The first store in Tel Aviv, Israel, opened in February 2012, after the Israeli-based clothing retailer FOX, signed a contract with AEO. Currently, there are also stores in Beijing, Shanghai, and Hong-Kong, as well as in Warsaw, Poland. American Eagle Outfitters opened its first store in the Philippines in March 2013.
American Eagle is also opening stores in Mexico. The first opened in Mexico City at Fashion Mall Perisur on February 20, 2013 and at Centro Santa Fe On June . Another is scheduled to open in Guadalajara later in 2013 at Fashion Mall Galerías Guadalajara.
In 2007, textile and apparel workers union UNITE HERE launched the "American Vulture" back-to-school boycott of American Eagle in protest of alleged workers' rights violations at the company's Canadian distribution contractor National Logistics Services (NLS). On the 2007 second-quarter conference call, CEO James O'Donnell clarified the American Eagle's relationship with NLS and its effect on business. He explained,
Since 1999, Abercrombie & Fitch has sued American Eagle Outfitters at least three times for allegedly copying its designs and its advertisements. On all occasions, American Eagle prevailed in court under the statement that A&F cannot stop American Eagle from presenting similar designs, since such designs cannot be copyrighted in the United States. Nevertheless, American Eagle clothing designs have since trended away in appearance from Abercrombie & Fitch designs. The merchandise offered by American Eagle is considered to be "retro/vintage" cost-efficient clothing, whereas Abercrombie & Fitch merchandise has become an internationally known "near-luxury" line of clothing with "preppy", high-grade, and high-priced fashions, on the same level with that of companies such as the Polo Ralph Lauren company. Judges have generally ruled that giving Abercrombie exclusive rights to market its clothing in a certain way "would be anti-competitive."
Gabriel Brothers, Inc., founded in 1961, is a private discount fashion retailer headquartered in Morgantown, West Virginia, USA. The company operates 38 Gabriel Brothers stores throughout Kentucky, Maryland, Ohio, Pennsylvania, Virginia, and West Virginia.
The company operates 63 Rugged Wearhouse stores in Delaware, Georgia, Kentucky, Maryland, North Carolina, Pennsylvania, South Carolina, Tennessee, and Virginia.
Gabriel Brothers sells designer brands and fashions for up to 70% off department and specialty store prices. Their stores carry designer brand name ladies, juniors, lingerie, men's and children's apparel, along with footwear, accessories, handbags, bath and beauty products, home décor, soft home, and housewares.
Slogans used in their advertising have included phrases such as:
Aéropostale, Inc. (occasionally known as Aéro) is an American shopping mall-based specialty retailer of casual apparel and accessories, principally targeting 14-to-17-year-old young women and men through its Aéropostale stores and 4-to-8-year-old children through its P.S. from Aéropostale stores. Aéropostale maintains control over its proprietary brands by designing, sourcing, marketing and selling all of its own merchandise. The company operates over 992 Aéropostale stores in 50 states in the U.S. and Puerto Rico, and over 78 stores in Canada. P.S. from Aéropostale operates 99 stores in 22 states. Aéropostale's licensees operated 27 Aéropostale and P.S. from Aéropostale stores in the Middle East, Asia and Europe.
To leverage the strength of the Aéropostale teen brand, the company has expanded its namesake chain to a new chain called P.S. from Aéropostale, geared at children. P.S.,from Aéropostale, began in 2009, and originally only offered apparel at value prices to the 7–12 age market. In winter of 2011, P.S. added apparel for Four, five and six year olds to their collections, being introduced with the Holiday clothings.
The company also offered a secondary brand called Jimmy'Z that focused on surf and skater clothing. The 14 stores were branded as more upscale with higher price points than its parent chain. The company closed all Jimmy'Z in fiscal 2009.
Aéropostale mainly competes with other outfitters, Abercrombie & Fitch and its subsidiary retailer Hollister Co., and American Eagle as well as a few smaller brands. In 2010, Aéropostale generated $2.4 billion in net sales, while its demographic-specific competitors, American Eagle, Abercrombie & Fitch and Hollister reported sales of $2.97 billion, $3.037 billion and $1.55 billion respectively. American Eagle reported sales of $5.37 billion within the same time period. Aéropostale's younger brand, P.S. from Aéropostale, competes with brands such as A&F's younger subsidiary abercrombie and American Eagle's 77kids.
In 2007, the company began doing promotions with successful figures to increase brand awareness. The first promotion was selling the Fall Out Boy album Infinity on High with a store-exclusive T-shirt. Other offers include a free beach towel with every $50 purchase and a free Christmas bear with a purchase of over $100, each promotion in its respective season. These holiday bears are also donated by Aéropostale stores to local charities in their respective communities. In 2008, Aéropostale, along with not-for-profit youth organization Do Something, launched "Teens for Jeans", a campaign to raise awareness of teen homelessness. Stores would collect lightly used jeans and donate them to local charities. In return, donators received a 20% (2008) or 25% (2009) discount on a new pair of Aéropostale jeans. In 2008, the campaign raised over 125,000 pairs of jeans. In their fifth year they collected over a million pairs in 2012. In 2008 and 2009, Aéropostale donated 10,000 pairs of new jeans to the campaign. In 2010, after the aftermath of the earthquake in Haiti, for every pair of jeans that was donated by customers, Aéropostale sent a brand new pair to Haiti. Also they promoted the show Greek Season 1 DVD with a free T-shirt with a $50 purchase. In the same year, Aéropostale organized Real Teen contest to discover new talent among teenagers. The top 8 winners of the contest received $5,000 personal college scholarship.
Most recently, Aéropostale partnered with Black Eyed Peas in April 2011 to sell exclusive T-shirts and CDs. Proceeds from these items benefit the Peapod Foundation, a charity which "helps children worldwide through music." Additionally, Aéropostale has pledged $100,000 to the organization.
The company was named by Fortune magazine as one of the top 100 companies to work for in 2013.
Warrendale is a northern suburb of Pittsburgh, Pennsylvania. It is located in the northwestern corner of Allegheny County. It is the home to the corporate headquarters of Rue 21, American Eagle Outfitters, Joy Mining Machinery and SAE International, as well as the United States Postal Service Pittsburgh Network Distribution Center, one of 21 such mail delivery hubs in the country.
Pennsylvania Fashions Inc.
A discount store is a type of department store, which sells products at prices lower than those asked by traditional retail outlets. Most discount department stores offer a wide assortment of goods; others specialize in such merchandise as jewelry, electronic equipment, or electrical appliances. Discount stores are not variety stores, which sell goods at a single price-point or multiples thereof (£1, $2, etc.). Discount stores differ from variety stores in that they sell many name-brand products, and because of the wide price range of the items offered. Following World War II, a number of retail establishments in the U.S. began to pursue a high-volume, low-profit-margin strategy designed to attract price-conscious consumers.]citation needed[This strategy has received renewed interest from retailers and customers alike stemming from the Great Recession that began in 2009 that forced buyers to revisit the approach to the products they wanted.
Currently Walmart, the largest retailer in the world, operates more than 1,300 discount stores in the U.S. Target and Kmart are Wal-Mart's top competitors. Wal-Mart as of 2004, owns 90% of the Asda chain of supermarkets in the UK. As of 2008, the main rival to Asda is Tesco. Rue21
farming, forestry, and fishing: 0.7% manufacturing, extraction, transportation, and crafts: 20% managerial, professional, and technical]disambiguation needed[: 37% sales and office: 24% other services: 18% (2009)
Main data source: CIA World Fact Book