His biography doesn't state that he currently owns part of any clothing company. It does state that he did have a reality show.
Robert Stanley "Rob" Dyrdek (born June 28, 1974) is an American professional skateboarder, actor, entrepreneur, producer, and reality TV star. He is best known for his roles in the reality shows Rob and Big, Rob Dyrdek's Fantasy Factory and Ridiculousness.
DC Shoes is an American company that specializes in footwear for action sports, including skateboarding and snowboarding. The company also manufactures apparel, bags, accessories, and posters.
The company was founded in 1993 by Ken Block and Damon Way, and is based in Huntington Beach, California, United States (US). DC originally stood for "Droors Clothing", but since the sale of Droors Clothing (which is now defunct), DC no longer has ties to Droors and is simply DC Shoes. Sports
Reality television is a genre of television programming that documents unscripted situations and actual occurrences, and often features a previously unknown cast. The genre often highlights personal drama and conflict to a much greater extent than other unscripted television such as documentary shows. The genre has various standard tropes, such as reality TV confessionals used by cast members to express their thoughts, which often double as the shows' narration. In competition-based reality shows, a notable subset, there are other common elements such as one participant being eliminated per episode, a panel of judges, and the concept of immunity from elimination.
The genre began in earnest in the early to mid-1990s with The Real World. It then exploded as a phenomenon in the late 1990s and early 2000s with the global success of the series Survivor and Big Brother. These shows and a number of others (usually also competition-based) became global franchises, spawning local versions in dozens of countries. Reality television as a whole has become a fixture of television programming. In the United States, various channels have retooled themselves to focus on reality TV, most famously MTV, which began in the 1980s as a music video pioneer, before switching to a nearly all-reality format in the early 2000s.
The term cultural history refers both to an academic discipline and to its subject matter.
Cultural history, as a discipline, at least in its common definition since the 1970s, often combines the approaches of anthropology and history to look at popular cultural traditions and cultural interpretations of historical experience. It examines the records and narrative descriptions of past knowledge, customs, and arts of a group of people. Its subject matter encompasses the continuum of events occurring in succession leading from the past to the present and even into the future pertaining to a culture. Entertainment Culture